MAP DETAILS
Published in December 2011.
The map illustrates the television market in Italy.
Published quarterly, the Italy TV Market Map is a precious resource for those who need a concise overview of the Italian TV market.
The Italy TV Market Map is an easy-to-reference resource to understand the television market in the country.
The data reported in the map are extracted from our extensive proprietary databases on the media and communication markets in all Western European countries.
MARKET DATA
The map shows data as of September 2011.
- Total population in Italy for the current and last year
- Total households in Italy for the current and last year
- Total GDP in Italy and real GDP growth rate for the last two years (%)
- Forecasts for real GDP growth rate for the current and next year (%)
- Total TV households in Italy for the current and last year
- Penetration of TV households in Italy (as a percentage of total households) compared with other main Western European countries
- Total digital TV households in Italy and penetration rate (%) on total TV households
- Total Pay-TV subscribers in Italy and penetration (%) on total TV households
- TV advertising expenditure per TV households in Italy for the last five years (in Euro, year-end data)
Browse the entire e-Media Institute offer on the
Italian market, including Market Maps, Market Reports, Databases and Ad-Hoc Research services.
PRICE - The Italy TV Market Map (delivered in .pdf format) costs £ 38.00 (VAT is applied only to UK orders).
HOW TO PAY
CREDIT CARD - You can purchase the map using the cart button and paying by credit card (Visa, Mastercard, Amex). A member of e-Media Institute will send you the map (.pdf file) via e-mail within 2 hours. Please note that orders are processed during UK office hours, Monday to Friday between 9.00am and 5.00pm (excluding Holidays).
BANK TRANSFER / CHEQUE - If you wish to pay by bank transfer or cheque please write to: info@e-mediainstitute.com. A member of e-Media Institute will contact you by e-mail as soon as possible. If you pay by bank transfer or cheque send a copy of them by fax (+442070992399) in order to process your order more quickly. Please note that orders are processed during UK office hours, Monday to Friday between 9.00am and 5.00pm (excluding Holidays).
