MAP DETAILS
Published in March 2010.
The map illustrates the television market in Japan.
Published semi-annually, the Japan TV Market Map is a precious resource for those who need a concise overview of the Japan TV markets.
The Japan TV Market Map is an easy-to-reference resource to understand the television market in the country.
The data reported in the map are extracted from our extensive proprietary databases on the media and communication markets in all Asia Pacific countries.
MARKET DATA
The map shows data as of December 2009.
Total population in Japan for the current and last two years
Total households in Japan for the current and last two years
Total GDP in Japan and real GDP growth rate for the last two years (%)
Forecast for real GDP growth rate for the current and next year (%)
Total TV households in Japan for the current and last two years
Penetration of TV households in Japan (as percentage of total households) compared with other Asia-Pacific countries
Total digital TV households in Japan and penetration rate (%) on total TV Households
Total Pay-TV subscribers in Japan and penetration (%) on total TV households
TV advertising expenditure per TV households in Japan for the last five years (in USD, year-end data)
Browse the entire e-Media Institute offer on the
Japan market, including Market Maps, Market Reports, Databases and Ad-Hoc Research services.
PRICE - The Japan TV Market Map (delivered in .pdf format) costs £ 38.00 (15% VAT is applied only to UK orders).
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